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MEET THE BAUMANN SCHOOL BUS DRIVERS SCHOOLS |
040601
Art and volunteerism make for a satisfying mix The
front door of Phyllis Cohen's house was wide open and welcoming, a literal
indicator, it would seem, of its owner's friendly personality. Set on a quiet
side street at a high point in Bedford Hills, the Cohen family's Victorian
house, obviously loved by its five occupants and their pets, is comfortably
decorated. Cohen,
an artist, proclaims she's not part of a "Donna Reed household."
"This house will be a work in progress forever ‑ there will always
be work to do ‑ but we love it. It's like a dream come true," Cohen
says. Bedford Hills is ‑ a
good place to raise children, she says.
"This is a neighborhood
where kids can ride their bicycles and really get to know their neighbors, no
matter what Cohen's
family, which includes her husband, Allan, and three offspring ‑ one
each at Bedford Hills Elementary School, Fox Lane Middle School and Fox Lane
High School ‑ moved to the hamlet when the first child was ready for
kindergarten. That marked the beginning of Cohen's involvement as a volunteer
in the community. "The
first thing I did was to go to a PTA meeting" at the elementary school,
she says. "I wanted to get to know people. We didn't even have a car when
we moved here, so to have a support system of women and friends was
important." And
like many women in Bedford and Pound Ridge, volunteering eventually led to a
paying job, or as in Cohen's case, a return to her existing career, graphic
design. "I view my I 0‑year 'training' through volunteer efforts as
the dress rehearsal for my present professional journey," she says,
adding, "I figured out how to balance a home life with a home
office." Keys to surviving on superbusy days include purchasing
take‑out food and stashing away extra packages of underwear and socks
for inevitable laundry‑related emergencies. It's
possible that Cohen is living a life similar to those of many, if not most,
northern Westchester women in that she is able to multi‑task, a fancy
word some new‑millennium types use to describe an old‑time concept
all too familiar to most females ‑accomplishing many jobs at the same
time. "I have a lot of energy," she says. "But I don't know if
I'm unique or typical of women in Bedford."
Cohen,
who grew up in southern Westchester, always enjoyed drawing and realized in
high school that she didn't want to attend a conventional college. "I
loved watching television; I was a child of the ?60s," she says. Moving
on to a career in the world of advertising seemed natural.
"In
high school I took commercial art and learned how to do paste‑ups and
mechanicals. I then went on to the School of Visual Arts on 23rd Street in
Manhattan," Cohen says. "It was so much fun. Everything was
creative." After earning her bachelor's degree in advertising, she worked
first for a small agency, then moved on to a large one, Darcy Masius Benton
and Bowles, where she was an art director. It was there, she says, that she
learned how to run a business.
"My
former professional life and current activities are linked because my
experience at both large and small ad agencies trained me to appreciate and
respect a client's point of view" as well as handle budgets and
deadlines, Cohen says. "This carries over to my volunteer work because I
bring a sense of professionalism to what I do."
Past
volunteer activities have included helping to build a rainforest out of
recycled materials and creating a beach party in the middle of
winter‑complete with sand gathered from around the world. Other areas of
involvement, now that her children are older, include Storyfest, Bedford
Central's annual arts and literature festival; Community Education Foundation;
and New Youth Performing Theater (NYPT) projects. "While my visibility is
low in any one school, having one child at each level challenges me to
participate in a 'global' way, which is why I love working on Storyfest during
the school year and NYP`T, the summer theater program," she says. Somewhere
Cohen finds the additional time to run her graphic design firm, Pacificohen
Ink, from her home. "I work for myself, which is great. Most days I'm in
my pajamas," she says, laughing. "The balance is crazy, but I get to
do my job. I still have my skills, my portfolio is there, but I can also
volunteer."' The firm's name merges her maiden name, Pacifico, and her
married name.
"My
portfolio is hanging out in town, Cohen says, referring mainly to Katonah,
where a number of business owners have used her services for sign and logo
design. "If you drive through Katonah you see lots of my work; I started
with a friend who owns Sticky Fingers ‑ my little one had sticky
fingers, so [the name] made sense. Try and Buy needed a sign, and then I
designed the logo for Toney Toni and the Gang," she says. even though
Cohen is modest about her work, she does confess to a certain level of
professional pride. "When the first [sign] want up I thought it was
pretty cool," she says. "My work ranges from very low budget to more
extravagant four‑color. I do everything ‑ I come up with the idea
BY MARY LEGRAND
Phyllis Cohen most
of
the time, I write headlines, do
the photography." Cohen
says she typically starts her professional workday right after her kids are off
to school, filling in the hours between other commitments and the inevitable
household chores. "It's
really gratifying to do the volunteer work in addition to the creative work, she
says. "It's my air; I really need to do it." Once her youngest child
started school, Cohen taught herself the computer skills she needed to continue
with her design work. She uses a Mac equipped with Quark, PhotoShop and
Illustrator software. She took a class in Web design, but. didn't find it
interesting. She's looking forward to learning to work with a digital video
camera. "When
you're your 0wn boss and you work in a creative area you tell yourself, 'Well, I
can do that,"' Cohen says confidently. Not surprisingly, Pacificohen Ink
doesn't lack for clients. "Once I think I have nothing to do, the phone
rings and I have some more work," she says, explaining that the work is
steady, and satisfying. A
self‑described "morning person," Cohen admits to conking out
fairly early each evening. "It's 10 p.m., do you know where your mother
is?" she says, mimicking a New York City television station's intro to its
nightly newscast. Yoga classes, sometimes taken at 5 a.m., help keep her energy
level up. Even
so, she admits to enjoying being busy. "I would rather'be doing and
planning" than just'talking about a project, she says. "My mind never
stops thinking about how to communicate an idea." For
example, Cohen has volunteered her expertise to "Involvement
in the schools brings out the activist in me," she says. "I keep my
eyes and ears open." In addition, she says, "This year, I felt it was
important to get involved in Hillary [Clinton's] run for the Senate. It was a
great experience." Acknowledging
that she doesn't achieve all this on her own was important for Cohen to
communicate. All her opportunities would not have been happened, she says, ',if
not for the support of
my incredible husband and three
kids. Their willingness to be flexible and endure chaos (probably more often
than I realize) makes it all possible." When
asked what plans she has for the future, Cohen paused and reflected for a bit.
She says that when her children are all grown up and have moved away, "I
hope to be like some of
my neighbors. This block is
amazing; I have role models of
incredible women. If
they can do it, I can do it. I
don't think theres anywhere else I would like to live, except maybe in Paris.
Maybe when I grow up I'll take long walks there. "I
think I've figured it out"but I love surprises," she says. "And if
some other turn brings me some
other place, I'm sure I'll have a lot of
gusto for that, too." |